What Realtors ought to know about their websites

What was popular for your real estate website a couple of years ago is no longer working. If you have a site that hasn’t been updated recently you can relate to this. You’ve noticed less activity, visits, leads etc. and likely a drop in your search position on Google. This isn’t about your meta tags [...]

Lie to Me. Your brochure says you are lying!

I’ve recently been sucked in to a new TV drama called “Lie to Me”. If you haven’t seen it, it’s about a guy who is supposed to be the world’s leading deception expert. He can read you like a book using your facial expressions and body language. They cut in real footage of well known [...]

Yes! Email Marketing really is that simple.

During the past few months I have been inundated with “fancy” emails forwarded to me by my clients. Each with the same question: How do they do that? I want to do this!
Email Marketing is an easy, effective, and highly affordable way to get your message out, and build strong, successful, and lasting relationships. It is [...]

Create Your Own Real Estate Listings RSS Feed

RSS (really simple syndication) is a feed that allows your subscribers to receive your “feed” automatically through a feed reader or email. RSS feeds can also be displayed as dynamic content in web pages. A feed will generally consist of a short summary which when clicked will bring you to the full article or detail [...]

CMS Pros, Cons and Reviews

The first and one of the best content management systems I’ve used for client web sites is Content Seed. The system is available in both ASP and PHP versions. The license is very reasonably priced at $149.00 Unlike most software, the license is for unlimited domains and updates are free for life. So if you [...]

My Love Affair with CMS.

A few years ago I became enamored with the concept of CMS, “content management systems”. The idea that my clients could now update pages on their websites without me, well, this was going to change my life, change the way I do business. I would now be free to work on my business, re-design my [...]